Social Commerce Market Overview:
The Social Commerce Market Research Report covers a detailed analysis of strategy, micro and macro market trends and scenarios, pricing analysis, and short-term market circumstances, as well as an in-depth look at the main rivals. The report covers future trends that are expected to drive the development of the Social Commerce Market.
Anticipated Growth Rate for Social Commerce Market:
The Social Commerce Market size was valued at USD 913.4 Billion in 2023 and the total Social Commerce Market revenue is expected to grow at a CAGR of 31.60% from 2024 to 2030, reaching nearly USD 6243.9 Billion.
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Social Commerce Market Report Scope and Research Methodology:
The global Social Commerce market report delineates both past and present growth trajectories, offering insights into the market’s Compound Annual Growth Rate (CAGR), size, forecasts, revenue share, and pricing trends. Within the report, industry-specific challenges, lucrative opportunities, and technological advancements are expounded upon, aiding key players in enhancing their revenue and fostering growth. The report not only captures prevailing trends but also anticipates those driving the evolution of the Social Commerce market. Encompassing a competitive landscape, the report delves into prospective technical and financial aspects within the Social Commerce industry. It also encompasses comprehensive company profiles, encompassing details like capacity, manufacturing, pricing, costs, revenue, and relevant statistics. Utilizing a bottom-up approach, the report estimates the Social Commerce market size in terms of both value and volume.
Social Commerce Market Regional Insights:
The Social Commerce market study includes company profiles from various regions, as well as information on their business strategies and statistics. The analysis of dynamics and the Social Commerce market size has been provided at local, regional and global levels.
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Social Commerce Market Segmentation:
by Business Model
Business to Consumer (B2C)
Business to Business (B2B)
Consumer to Consumer (C2C)
According to Business Model, the Business to Consumer (B2C) category accounted for more than 55% of the total revenue generated by the social commerce market in 2023, giving it the largest market share. Platforms for business-to-consumer social commerce provide a range of tools and resources to help companies market and promote their goods to customers. Features including product listings, reviews, opinions, social media sharing options, and payment processing systems are all included in the B2C business model. Additionally, companies may use these technologies to give prospective buyers engaging and entertaining shopping experiences, which will increase sales and retain customers.
by Product Type
Personal and Beauty Care
Apparel
Accessories
Home Products
Health Supplements
Food and Beverage
Others
by Platform/Sales Channel
Video Commerce (Live stream + Prerecorded)
Social Network-led Commerce
Social Reselling
Group Buying
Product Review Platforms
According to Platform/Sales Channel, the video commerce segment—which includes both live streaming and pre-recorded content—rose to the top of the sales channel in 2023 and is anticipated to continue to dominate the social commerce market for the duration of the forecast period. In particular, live commerce is notable for its captivating qualities, which draw and hold viewers’ attention and so lengthen their total viewing time during live streaming. This method guides customers from comprehending a product to completing a buy, while simultaneously captivating the audience and streamlining the decision-making process.
by Device Type
Smartphone
Laptop
Tablets
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Social Commerce Market Key Players:
North America Social Commerce Market Top Players:
1. eBay (USA)
2. Facebook (USA)
3. Twitter (USA)
4. Pinterest (USA)
5. PayPal (USA)
6. Instagram (USA)
7. Verizon Communications Inc. (USA)
8. Poshmark Inc. (USA)
9. Etsy Inc (USA)
10. Poshmark Inc. (USA)
11. Amazon (USA)
Asia Pacific Social Commerce Market Top Players:
1. Flipkart (India)
2. Myntra (India)
3. Meesho (India)
4. Shopclues (India)
5. Souled Store (India)
6. Snapdeal (India)
7. Payments Private Limites (India)
8. Tata CLiQ (India)
9. Taobao (Alibaba Group Holding Limited)
10. Reddit Inc. (India)
11. SINA Corp. (China)
12. Alibaba Group Holding Limited (China)
13. Douyin (TikTok, ByteDance) ( China)
Key Offerings:
- Market Overview
- Market Share
- Market Size
- Forecast by Revenue
- Market Dynamics – Growth Drivers, Restraints, Investment Opportunities, and Key Trends
- Market Segmentation – A detailed analysis by segments, sub-segments and region
- Competitive Landscape – Top Key Vendors and Other Prominent Vendors
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