Running a B2B or wholesale WooCommerce store comes with its own unique set of challenges. While WooCommerce is perfect for retail stores, wholesale buyers typically want a faster, bulk-ordering experience. They don’t want to click through individual product pages or use dropdowns for variations. Instead, they want a clean, searchable, scrollable order form—ideally one page—where they can view products, select quantities, and place large orders efficiently.
This is where a WooCommerce Wholesale Order Form comes in. It transforms your online store into a professional B2B portal, allowing wholesale customers to add multiple products to their cart from a single form.
In this blog, we’ll explore what a wholesale order form is, why it’s essential for B2B eCommerce, and how to set it up to streamline bulk purchases and improve user experience.
What Is a Wholesale Order Form in WooCommerce?
A WooCommerce wholesale order form is a simplified product listing page tailored for B2B customers. Instead of the standard shop layout with product cards and pagination, the order form presents products in a compact, table-like structure that includes:
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Product names and thumbnails
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Prices and variations
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Quantity fields
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Add-to-cart checkboxes or buttons
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Filtering and search options
The purpose is to help customers browse and bulk-order products from one centralized location—often with role-based pricing and wholesale-exclusive options.
Benefits of a Wholesale Order Form
1. Streamlined Ordering for B2B Customers
B2B buyers often know what they want and prefer to order in bulk. A wholesale order form gives them the ability to quickly enter quantities and place large orders without navigating multiple product pages.
2. Faster Checkout Process
With a one-page form, users can add many products to the cart simultaneously and proceed to checkout in fewer clicks—saving time and reducing friction.
3. Role-Based Customization
You can show the order form only to wholesale or specific user roles, ensuring retail customers don’t get access to B2B features.
4. Mobile-Friendly Bulk Orders
Modern order forms are responsive, allowing wholesalers to order on mobile or tablets just as efficiently as on desktops.
5. Increased Order Value
Making it easier to browse and add multiple products encourages customers to buy more in one go, increasing average order value.
Must-Have Features in a Wholesale Order Form Plugin
When choosing a WooCommerce wholesale order form plugin, look for these key features:
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Bulk add-to-cart functionality
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Search and filter products by category, tag, or name
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Support for variable products and custom attributes
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Quantity input fields per product
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Role-based visibility (wholesale vs. retail)
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Price display based on user role
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Responsive layout for all devices
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Shortcode or block support for easy embedding
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AJAX-powered cart updates (no page reloads)
Best WooCommerce Wholesale Order Form Plugins
1. Wholesale Order Form for WooCommerce by WPExperts
A robust plugin that creates dynamic and customizable order forms with advanced filters and role-based pricing.
Highlights:
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Create forms using shortcodes or blocks
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Display product image, name, price, stock, SKU
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Search and filter products
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Quantity selector and bulk add-to-cart
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Compatible with WooCommerce Wholesale Prices
2. WooCommerce Product Table by Barn2
A flexible plugin that works well for both retail and wholesale catalogs. Allows products to be listed in a compact, sortable table.
Highlights:
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Show multiple products with variations in table form
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Enable quantity selection per row
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AJAX add-to-cart and instant search
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Great customization for columns and layout
3. B2BKing – Wholesale Plugin for WooCommerce
Includes a comprehensive wholesale suite along with a built-in order form.
Highlights:
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Restrict visibility by user role
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Multiple price tiers and tax exemptions
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Wholesale order form for fast purchasing
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Request for quote and messaging system
How to Create a Wholesale Order Form (Step-by-Step)
Let’s walk through how to set up a wholesale order form using the WPExperts plugin:
Step 1: Install and Activate the Plugin
Download the “Wholesale Order Form for WooCommerce” plugin and upload it via Plugins > Add New. Activate it.
Step 2: Create a New Order Form
Go to Wholesale > Order Forms > Add New Form. Use the drag-and-drop builder to select which product information to show (image, name, price, quantity, variation, etc.).
Step 3: Configure Filters and Search
Enable search bar, category filters, and tags so customers can find products quickly.
Step 4: Set User Role Restrictions
Display the form only to wholesale users by setting visibility rules based on WordPress roles or custom roles.
Step 5: Publish with Shortcode or Block
Insert the order form into a dedicated B2B ordering page using a shortcode like [wholesale_order_form].
Step 6: Test the Experience
Log in as a wholesale user and test the functionality on desktop and mobile. Ensure product variations, prices, and bulk add-to-cart work seamlessly.
Best Practices for Wholesale Order Form Design
1. Use Table View with Clear Headings
Keep the interface simple and structured. Label each column (e.g., Product Name, Price, Quantity, Subtotal) to help users scan quickly.
2. Highlight Discounts or Tiers
Show wholesale pricing prominently and include info about quantity-based discounts or tax exemptions.
3. Enable Stock Visibility
Let customers see available inventory so they can plan purchases accurately.
4. Add Pagination or Load More
If you have a large product catalog, use pagination or AJAX-powered “Load More” buttons to avoid overwhelming users.
5. Mobile Responsiveness
Ensure your form adapts to different screen sizes—especially for wholesale buyers using tablets or smartphones in the field.
Ideal Use Cases
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Food and beverage wholesalers listing hundreds of SKUs
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Apparel suppliers offering different sizes/colors
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Electronics distributors needing rapid ordering by model/SKU
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Industrial equipment sellers working with bulk buyers
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Pharmaceutical or healthcare supply stores offering tiered products
Wholesale Order Form vs. Default Shop Page
| Feature | Default Shop Page | Wholesale Order Form |
|---|---|---|
| Layout | Product cards | Table-style rows |
| Add Multiple Products | No | Yes |
| Quantity Selection | On product page | Inline in the table |
| Speed | Slower | Faster |
| Role-Based Access | Limited | Full support |
Enhance the Experience with Add-ons
To take your wholesale order form to the next level, consider these enhancements:
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Role-Based Pricing Plugin – Show different prices to B2B and retail users
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Minimum Order Quantity Plugin – Set purchase minimums for wholesale roles
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Product Bundles or Kits – Let customers order grouped items with one click
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CSV Export/Import – Enable customers to download product lists or upload bulk orders
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Request a Quote Plugin – Add an option to ask for bulk price quotes
Conclusion
A WooCommerce wholesale order form is essential for any store that serves business customers. It creates a faster, more intuitive, and more efficient shopping experience for bulk buyers—something that default WooCommerce templates don’t provide.
By installing a high-quality plugin and optimizing the form layout, you can serve your wholesale customers better, increase order volume, and build long-term B2B relationships.
